Staples Wants You to Crowdfund Your Way Onto Its Shelves

Franchise Your Business

Schedule a FREE one-on-one session with one of our Franchise Advisors today and we’ll help you start building your franchise organization.
Senior Entrepreneurship Writer at CNBC
2 min read

For many product makers, getting onto the shelves of a big-box store is a pipe dream. But a contest launched today by office-supply store Staples and crowdfunding platform Fundable is making it possible for one lucky entrepreneur to do just that.

The winner of the “Crowd2Shelf Contest” will get to pitch his or her product to the Staples merchandising team for the chance to have it sold both in the Staples stores and online at Staples.com.

For one lucky little inventor, that’s a big break.

Related: A Device to Help You Sleep Better Raises Almost $500K in Two Days on Kickstarter

To win, contestants have to prove their crowdfunding chops. A select panel will pick the top 25 contestants based on a combination of the amount of money raised through crowdfunding, the number of votes received, and the recommendation from a panel of judges.

Interested entrepreneurs need to get their application submitted by Aug. 31. The 25 finalists will be announced Oct. 5 and the winner on Dec. 10, just in time for the holiday shopping season.

In the last couple of years, the popularity of crowdfunding has surged as a way to raise startup capital. It’s also become a way for businesses to market test their ideas and get feedback from potential future customers, speeding up the process of improving product design.

Related: This Hard Rock Hotel Just Raised $1.5 Million Through Crowdfunding

More from Entrepreneur

Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Entrepreneur Insider members enjoy exclusive access to business resources for just $5/mo:
  • Premium articles, videos, and webinars
  • An ad-free experience
  • A weekly newsletter
  • Bonus: A FREE 1-year Entrepreneur magazine subscription delivered directly to you
Try a risk-free trial of Entrepreneur’s BIZ PLANNING PLUS powered by LivePlan for 60 days:
  • Get step-by-step guidance for writing your plan
  • Gain inspiration from 500+ sample plans
  • Utilize business and legal templates
  • And much more

Latest on Entrepreneur