Recently, AT&T and MCI made their intentions of going after the growing Internet access market loud and clear. AT&T is offering all residential long-distance customers who sign up for its WorldNet Service in 1996 five free hours of Internet access per month for an entire year. And MCI is touting similarly competitive plans for its long-distance customers.
What does this mean for the approximately 3,000 existing Internet service providers (ISPs), many of whom are small entrepreneurial companies? "To the entrepreneur, AT&T and MCI present a formidable challenge," says Don Heath, president and CEO of The Internet Society, which seeks global cooperation and coordination for the Internet. "They've got the resources and the capabilities to offer services entrepreneurs can't."
Continue reading this article - and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.
Get 3 months free with code zendesk
Presented by Zendesk
Entrepreneur Editors' Picks
Zooey Deschanel Embraces the Word 'Quirky' and Thinks Businesses Should Too
A Simple (But Not Easy) Guide to Achieving Almost Any Dream
Making Time to Be 'Useless' Is a Vital Part of Creating Anything Valuable
A Billionaire Who Operates More Than 2,400 Franchises Knows These Types of Franchisees Make the Most Money
How Relentless Optimism Fuels Success for Hilary Schneider, CEO of Shutterfly
The Paradox of Celebrity Tequila
Social Media Was Draining Me, So I Gave It Up. My Business Has Never Been Stronger.