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Plan Of Attack

To buy or not to buy? A technology plan gives you the answer.

This story appears in the July 1996 issue of Entrepreneur. Subscribe »

It's virtually a rule in the computer business. Nearly every year (or more often, it seems), computer vendors come out with ever more powerful versions of their hardware and software-X386, 486, Pentium, P6; DOS, Windows 3.X, and Windows 95 . . . the list goes on.

The continual stream of upgrades is quite deliberate. After all, it's one of the most reliable ways for vendors to maintain their bottom lines. And it's easy for you, the end user, to get sucked in by the hype. Who hasn't seen a demo of the hottest new processor and felt the sudden need for speed? But determining what's a truly appropriate technology purchase should be based on more than the "I gotta have it" emotion.

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