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Fast 5

Five things you and your employees should never say to a customer

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This story appears in the May 2000 issue of Entrepreneur. Subscribe »





1. "It's been so crazy/busy around here." Often used as an excuse for a delay or mistake, it may leave your customers wondering whether you're too busy for them.

2. "You'll have to wait." When you're experiencing delays, consider giving customers a choice: "I can help you in five minutes or you can order from our Web site."

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