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Establishing Your Brand Personality on Social Media

By Staples
Find more articles from this series here.

The social media sphere is crowded. It’s filled with people and brands longing for attention. With all that noise, it can easily feel like everything you post on social media is getting overlooked. Firmly establishing your brand personality on social media can help your profiles and your posts stand out even more. With a few simple changes to the way you present yourself, you’ll not only transform the way your current customers view you on social media but also attract new customers. So, stop trying to shout louder than the next company, and instead, work toward an authentic social personality.

This video was originally published on Staples Business Hub