Subscribe to Entrepreneur for $5
Subscribe

Apple Takes You 'Behind the Scenes' of its Cookie Monster Siri Ad

By

Apple racked up upwards of 9 million hits on YouTube with its spot featuring Cookie Monster showing off Siri's hands-free features. Now, the computing giant has released a "behind the scenes" of that ad.

Stephen J. Bronner

Written By

Entrepreneur Staff

Stephen J. Bronner writes mostly about packaged foods. His weekly column is The Digest. He is very much on top of his email.