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Campaign Brain

Online public policy newletter

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This story appears in the June 2000 issue of Business Start-Ups magazine.

Geoffrey Underwood may be the only person on the planet who reads virtually every public policy report published in the United States and Europe-or, quite frankly, wants to. Like many entrepreneurs, the Washington, DC, policy wonk has taken an onerous task and turned it into a profitable enterprise.

The owner of Think Tanks Network, a one-man homebased business launched last July, plows through 75 policy reports each week and condenses them into an online newsletter for a client base that includes legislators, public relations agencies, lobbying groups, Wall Street firms and universities. The convenience Underwood provides his clients, who need to stay on top of public policy developments, comes with a hefty price tag: Subscriptions cost up to $1,500 for 50 issues. He expects revenues of $250,000 at the end of his first full year.

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