You can be on Entrepreneur’s cover!

Richard Branson Blogs About His Near-Death Bike Accident While training on his bicycle, he took a nasty fall that nearly launched him off a cliff.

By Dan Bova

entrepreneur daily
Brendon Thorne/Bloomberg via Getty Images

Billionaire Richard Branson just posted pics of the aftermath of a harrowing bike outing that was anything but a fun day in the sun. On his Virgin blog, he wrote:

"A couple of nights ago I went cycling on Virgin Gorda with Holly and Sam as part of my training for the Virgin Strive Challenge. I was heading down a hill towards Leverick Bay when it suddenly got really dark and I managed to hit a "sleeping policeman' hump in the road head on. The next thing I knew, I was being hurled over the handlebars and my life was literally flashing before my eyes."

Branson goes on to describe how he was launched head-first into the road and credits his helmet for saving his life. His ride wasn't quite as fortunate. "My bike went flying off the cliff and disappeared," he writes. "We've since recovered the crumpled bicycle, completely destroyed."

Related: 'Screw It, Just Do It' Exclusive Video Interview with Sir Richard Branson

Here is a horrifying photo he tweeted following the crash.

He writes that he "only" suffered some torn ligaments and a cracked cheekbone, and hopes to still complete the Virgin Strive Challenge next month. The ever-upbeat CEO couldn't help but get a little cheeky about his busted cheek, writing, "My attitude has always been, if you fall flat on your face, at least you're moving forward. All you have to do is get back up and try again. At least I'm practicing what I preach -- though a little too literally!"

Earlier this year, Branson sat down with Entrepreneur and told us about his approach to risk and overcoming failure. Watch here.

Get well soon, Sir Richard!

Dan Bova

Entrepreneur Staff

VP of Special Projects

Dan Bova is the VP of Special Projects at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim and Spy magazine. Check out his latest humor books for kids, including Wendell the Werewolf, Road & Track Crew's Big & Fast Cars, and The Big Little Book of Awesome Stuff.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

James Clear Explains Why the 'Two Minute Rule' Is the Key to Long-Term Habit Building

The hardest step is usually the first one, he says. So make it short.

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.

Living

Get Your Business a One-Year Sam's Club Membership for Just $14

Shop for office essentials, lunch for the team, appliances, electronics, and more.

Business News

Microsoft's New AI Can Make Photographs Sing and Talk — and It Already Has the Mona Lisa Lip-Syncing

The VASA-1 AI model was not trained on the Mona Lisa but could animate it anyway.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.