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Keep On Shippin'

Wanna' keep your online business free of shipping company disasters? Pick the right system from the beginning, and it won't happen to you.

This story appears in the June 2000 issue of Entrepreneur. Subscribe »

Any follower of e-commerce news could tell you that this past Christmas was quite a disappointment for many frantic online holiday shoppers. News reports highlighted Web retailers turning away last-minute shoppers wanting guaranteed delivery and Toysrus.com's failure to deliver some promised packages by Christmas day. Now Toysrus.com faces a lawsuit brought on by angry parents who didn't receive their toys before the holiday. You can avoid these kinds of problems by managing your inventory properly and implementing well-organized back-end fulfillment and shipping operations.

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