Spread the Wealth

There's more than one way to cash in on a technology boom.
Magazine Contributor
2 min read

This story appears in the June 2000 issue of Entrepreneur. Subscribe »

company CEOs and investors aren't the only people getting rich from the boom. After all, it takes a village to raise a . One sector that has found phenomenal growth by trolling in the wake of tech success is high-tech firms. In the information age, the phrase "knowledge is power" could be changed to "knowledge is profit." Companies that cater to the information needs of tech businesses have tapped into a lucrative area.

And they're not the only ones reaping benefits. PR firms are booming, thanks to waves of new hardware and software products and the millions of dollars dotcoms like E*Trade, CNET Inc. and Pets.com are spending on commercials. Technology lawyers are also watching their pay skyrocket, as every company needs a to keep abreast of the shaky area of Internet and tech laws. firms are paying higher salaries to keep the best and the brightest from running off to join companies.

What does this mean for entrepreneurs? You don't have to start your own Amazon.com to cash in on technology. Providing services to tech businesses is another good way to get in on the wealth. You can capitalize by recruiting techies in today's tight job market, by making sense of Internet laws or by leveraging your knowledge as a consultant.


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