Driving Up Profits

A familiar name offers a franchise that's for keeps.
Magazine Contributor
1 min read

This story appears in the June 2000 issue of Entrepreneur. Subscribe »

Thrifty Car Rental Inc., one of the world's largest car rental franchises, hit it big in January 1999, when it announced its newest affiliate, Thrifty Car Sales Inc. The franchised retail used car sales network currently has 15 dealers, each in a different U.S. city, with plans for 60 more stores in the next year.

At last year's National Automobile Dealers Association convention, more than 500 dealer prospects expressed interest in Thrifty Car Sales franchises. Jay Betz, president of Thrifty Car Sales, says Thrifty is an ideal franchise for local dealers.

"Thrifty is a viable franchise alternative for local entrepreneurs looking for the leverage of a national brand in used car sales," he says.

With projected sales figures of $348 million by 2001, Thrifty Car Sales hopes to sell 29,000 cars annually. To achieve this goal, the company has added automotive and financial partners, such as PRIMUS Financial Services, Banc One Credit Co. and Automotive Finance Corp., to provide additional products and services to new dealers.

More from Entrepreneur

Terry's digital marketing expertise can help you with campaign planning, execution and optimization and best practices for content marketing.
Book Your Session

For a limited time only, get this bundle of Entrepreneur PressĀ® titles for less than $30 (60% OFF) on our bookstore when you use "LEAP" at checkout.
Buy Now

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.