📺 Stream EntrepreneurTV for Free 📺

Apple Becomes First Company Worth More Than $800 Billion The tech giant broke its own record.

By Nina Zipkin

entrepreneur daily
Attila Fodemesi | Shutterstock.com

This week, Apple was valued at more than $800 billion.

It marked the first time that the company's market capitalization ever reached that figure, breaking its own record from February 2015 when its market capitalization was $774.7 billion. The tech giant became the first publicly traded company to ever achieve that milestone.

At this time last year, Apple had reported a year-over-year decline in quarterly revenue for the first time in 13 years. In its earnings report for the second quarter of 2017, the company disclosed that it had sold fewer iPads (down 12 percent) and Macs (down 4 percent) than it had in 2016.

Related: Apple Shows Us It's Hard to Be Innovative When You're on Top. But Does it Really Matter?

Meanwhile, iPhone sales were largely flat, but speaking to the results during an earnings call, CEO Tim Cook was unfazed. "We're seeing what we believe to be a pause in purchases of iPhone which we believe are due to the earlier and much more frequent reports about future iPhones."

Since the iPhone was introduced to the world a decade ago this January, the device has driven the majority of the company's sales, and the iPhone 8 is on track to debut this fall. Amid those decreasing numbers, there was an underlying question of whether Apple could top the iPhone and come out with another game changing device.

Related: What You Can Learn From the iPhone a Decade Later

But it's possible that the company may not have to reach those previous heights to maintain the confidence of its customers and industry watchers alike.

"Apple's valuation has been depressed for years as investors grew concerned that Apple would fall victim to the missteps of consumer electronic companies of the past," Drexel Hamilton analyst Brian White wrote of Apple's future fortunes. "Apple has proven its resilience through its unique ability to develop hardware, software and services that work seamlessly together. We believe this positions Apple very well to capitalize on the trend toward more 'things' becoming a computer."

It seems that the company's consistency could see it through any rough patches -- though if Apple's rough patch includes an $800 billion-record breaking valuation, the company probably doesn't need to be worried.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Passengers Are Now Entitled to a Full Cash Refund for Canceled Flights, 'Significant' Delays

The U.S. Department of Transportation announced new rules for commercial passengers on Wednesday.

Franchise

Franchising Is Not For Everyone. Explore These Lucrative Alternatives to Expand Your Business.

Not every business can be franchised, nor should it. While franchising can be the right growth vehicle for someone with an established brand and proven concept that's ripe for growth, there are other options available for business owners.

Business News

James Clear Explains Why the 'Two Minute Rule' Is the Key to Long-Term Habit Building

The hardest step is usually the first one, he says. So make it short.

Leadership

Why Companies Should Prioritize Emotional Intelligence Training Alongside AI Implementation

Emotional intelligence is just as important as artificial intelligence, and we need it now more than ever.