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Why Former NBA Star Al Harrington is Betting On Cannabis

The athlete is working to get sports leagues to embrace cannabis and CBD as a valuable resource for healing.

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This story appears in the April 2019 issue of Entrepreneur. Subscribe » You're reading Entrepreneur Green Entrepreneur, an international franchise of Entrepreneur Media.

Pro athletes have surely snuck in their fair share of cannabis, but their leagues’ official rules have all been the same: The NBA, the NFL, MLB, and other major sports leagues forbid usage. That’s something Al Harrington is trying to change. He spent 16 years in the NBA, from 1998 to 2014, and now occupies two worlds. He’s a player in the upstart BIG3 basketball league and the very engaged cofounder and CEO of Viola, a cannabis brand that includes flower, vapes, and extracts. The plant healed his grandmother and transformed his career. Now he’s hoping he can spread the message to his former league -- and far beyond.  

Courtesy of Al Harrington

Related: Cannabis Offers Battered Pro Athletes Both Hope and Healing

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