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Homebased expert Kim T. Gordon answers our reader's question: How can I promote my online business on a shoestring budget?

This story appears in the November 2000 issue of
Ask Kim T. Gordon, our S.O.S. columnist, your question about starting, running or growing your homebased business.

Question: We launched our pre-owned jewelry Web site in August and need advice on the best way to promote it on a shoestring budget. We have sent out more than 100 press releases and tried to partner with major sites. We're also listed with top search engines. We would appreciate any help you can offer.


Dunedin, Florida

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