You can be on Entrepreneur’s cover!

3 Hiring Challenges Leaders Must Overcome to Build a Successful Team Don't let geography or adaptation get in your way.

By John Monarch

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Thomas Barwick | Getty Images

You need a successful team to create a successful product, and a successful team achieves its goals at a high level without constantly feeling stressed, swamped or unhappy within its work environment. There should be an emphasis on productivity, but it doesn't have to come from a boss yelling at people or forcing them to work overtime. Instead, success and productivity should be byproducts of putting the right people together in the right environment. If you've ever worked on an effective team, you know there's something different about how it operates, something intangible that keeps people motivated but composed, happy but focused.

But a great team doesn't build itself. It's a direct reflection of your hiring practices and your leadership's ability to foster a strong company culture. These are the three biggest challenges you'll face while building a successful team.

Related: Some Hiring Challenges Can Be Fixed With Technology

1. Finding people who are independent, but not too independent.

The best employees can walk that delicate line. For instance, I happen to have an entrepreneurial mindset, which is usually associated with a strong independent streak. For a CEO, that's pretty normal. But managing a company full of entrepreneurs is like herding cats. When an entrepreneurial type gets an idea in their head, they're generally tough to rein in, and they don't always make the best team players. On the other hand, people who can't take the initiative to get work done without constant direction will eat up too much of your time. As your company grows, there's only so much one-on-one time you can devote. You need employees who are self-motivated without being impossible to manage.

Over the years, I've found you can often identify self-motivated people by asking them about their hobbies. People who work on side projects, volunteer or explore their interests outside of work are usually intrinsically motivated. I'm not suggesting you start requiring every candidate to have extracurricular activities, but you can usually get an idea of someone's resourcefulness from what they do on their own time.

2. Overcoming relocation hesitancies.

Not every company can be headquartered in Silicon Valley, L.A. or NYC. If yours isn't, it may feel like a challenge getting talented people to relocate. My company, ShipChain, is located in Greenville, SC. When people first hear the name of the city, they're a little uncertain. They tend to think it's a small town, even though it's really not. Greenville's metro population is approaching 1,000,000 people, and it's one of the fastest-growing cities in the country.

I've realized the easiest way to get people past their initial hesitancy is to let them see the city in person. Prospective employees fly in, we show them around, take them out to lunch and expose them to the quality of life. We then suggest they take time to check out the area for themselves.

Moving to a new city is a huge decision, and it's important to give prospective employees a chance to feel out the area before committing. But you'll find that the characteristics of a mid-size city -- like the low cost of living and affordable housing -- are actually extremely important to many of the people you'd like to bring onto your team.

3. Fostering culture as the company grows.

One of the biggest challenges a successful team will come up against is growth. The larger your company gets, the more difficult it is to maintain the culture and environment you had in the beginning. I learned this the hard way at my previous company. We went from a handful of employees to 300 people very quickly, and we didn't have the luxury of thoroughly vetting every new hire as a cultural fit. We just needed people who could do the job.

It was tough, but we were able to maintain a good environment by keeping our core group of team members on board. They spread the culture to the new hires at all levels. So if you want to have any hope of maintaining your company's reputation as a great place to work as you grow, then you need to have people who embody the organization's values, from senior management down to individual contributors. If you communicate with these teammates regularly, you can make sure your ideas and directions will be spread among the rest of the company.

Related: 4 Challenges Startups Face While Hiring Young Talent

Putting together a successful team -- and keeping it together -- means everything to your company. Because without a great team, you have no shot at creating a great product or service. And without a great product or service, your business won't be around for very long.

John Monarch

D2C Ecommerce Expert

John Monarch is an experienced executive and lifelong entrepreneur, having led multiple 8-figure startups in technical spaces such as Web3 and Blockchain, AI, and supply chain.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.

Personal Finance

How to Get a Lifetime of Investing Experience in Only One Year

Plus, how day traders can learn a lesson from pilots.

Branding

94% of Customers Say a Bad Review Made Them Avoid Buying From a Brand. Try These 4 Techniques to Protect Your Brand Reputation.

Maintaining a good reputation is key for any business today. With so many people's lives and shopping happening online, what is said about a company on the internet can greatly influence its success.

Travel

Save on Business Travel with Matt's Flight's Premium, Only $80 for Life

This premium plan features customized flight deal alerts and one-on-one planning with Matt himself.

Science & Technology

Here's One Reason Urban Transportation Won't Look the Same in a Decade

Micro-EVs may very well be the future of city driving. Here's why, and how investors can get ahead of it.

Marketing

I Got Over 225,000 Views in Just 3 Months With Short-Form Video — Here's Why It's the New Era of Marketing

Thanks to our new short-form video content strategy, we've amassed over 225,000 video views in just three months. Learn how to increase brand awareness through short-form video content.