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Think Bigger

So you've got a $10 million business? Big deal. That's kid stuff, chump change, small potatoes. Would you mind terribly if we told you how to make that a $100 million business? Didn't think so.

This story appears in the December 2000 issue of Entrepreneur. Subscribe »

Managing a company through fast growth isn't easy. Entrepreneurs who hunger to hit the $100 million mark after reaching their first $10 million in sales are often overpowered by both internal and external obstacles. What seemed like a natural progression turns into an insurmountable summit. Some give up and decide to stay where they are. Others have the desire and stamina but can't let go of control and make room for the necessary additions to their staffs. And they all face threats from external obstacles like economic downturns, industry realignments and shifting customer needs.

But companies do make it. AT&T, Microsoft, Cisco and the like weren't always revenue behemoths. Somewhere along the line, they made the decisions and changes that took them to the top. So how can you join the ranks of these superstars?

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