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All In A Day's Work

Crush negativity, brand your name, get in touch with your caveman roots-with a little reading.

This story appears in the January 2001 issue of Entrepreneur. Subscribe »

It's easy to see the value in understanding ourselves, our employees and our fellow entrepreneurs. And you'd be crazy to pass up a chance to turn your own personal identity into a brand name. Now if you could just learn to tame the human tendency to complain, you'd really have something. In fact, you'd have these three books, each of which addresses an important aspect of what it means to be a successful, recognized and happy entrepreneur.

If you come across a book that's taught you to grow your business better, let us know. We'll pass it on to other readers looking for solutions-or mere inspiration. Write to us at

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