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Animating Your Business

A real "Mickey Mouse" B school

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This story appears in the January 2001 issue of Entrepreneur. Subscribe »

Don't have time to develop hundreds of ways to creatively manage your ? Well, , through its Disney Institute, does it for you. Its new Professional Development Program aims at helping entrepreneurs foster creative cultures in their own businesses.

"Entrepreneurs are innovative, and we help them think creatively to generate ideas that develop products and services," explains Larry Lynch, director of business development at the Disney Institute.

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