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Leaders Facing the Unknown: Part 1

Navigating the challenges presented in a pandemic.

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Opinions expressed by Entrepreneur contributors are their own.

One year ago, no one could have predicted today’s business environment. Unless a person was prescient and capable of seeing the future, all signs pointed to an economy with growth trends in a positive trajectory. Successful businesses navigated the economic waters, managing their economic, social and visionary powers into business growth and advancement opportunities.

Adie Bush | Getty Images

It was a world whose post-industrial engine had maximized its potential. Margins were slim, requiring skilled leadership to gain any advantage over competitors. Organizations argued which types of leadership were best: inspiration over aspirational over instrumental. The announcement of a novel virus in China barely caught anyone’s attention in December 2019. Such inattention would completely change by mid-March 2020.

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