Instant Internet

No PC? No problem.
Magazine Contributor
1 min read

This story appears in the February 2001 issue of Entrepreneur. Subscribe »

Everyone seems to be online these days. And if they're not, Peter Kusner, president and CEO of Cleveland-based Revolution Communications, has just the solution: prepaid Internet. Since 1999, Kusner has fought to "bridge the digital divide that's out there" between affluent and inner-city neighborhoods by bringing the Internet to consumers who don't own computers or have bad credit.

Customers of Kusner's plan buy computer terminals just for surfing the Web that come with a touchscreen and a telephone. Kusner charges $399 for the Web terminal, a $79 activation fee and $44.95 per month for prepaid Internet and local phone service. No credit checks are involved because the phone and Internet bills are prepaid, and although the Web terminal's price tag is steep, Kusner hopes to lower it in the future with the help of sponsors.

After great success selling prepaid cell phones and pagers in inner cities, Kusner knew this underserved market would likely embrace prepaid Internet.

"The easier you make it, the more people will get on the Net," says Kusner, who expects his number of prepaying customers to increase from 2,500 to 20,000 this year. "[And that] brings more value to the Internet."

Contact Source

  • CPG Field Trips Factory Inc., 1735 N. Paulina, #402, Chicago, IL 60622, (888) 205-8782

More from Entrepreneur

Dustin's experience and expertise can help you monetize your message, build a marketing strategy and connect with influencers.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Create your business plan in half the time with twice the impact using Entrepreneur's BIZ PLANNING PLUS powered by LivePlan. Try risk free for 60 days.

Latest on Entrepreneur