You can be on Entrepreneur’s cover!

Google Is Threatening to Block Search in Australia if Law Passes Lawmakers in Australia want to force Google, Facebook, and others to pay for news that appears in search results and on their platforms.

By Michelle Jones

entrepreneur daily

This story originally appeared on ValueWalk

Pixabay via ValueWalk

Lawmakers in Australia want to force Google, Facebook, and others to pay for news that appears in search results and on their platforms. Now Google has threatened to block Search in Australia if the bill passes.

According to The Sydney Morning Herald, Melanie Silva, managing director for Google in Australia, told a Senate committee hearing today that the company would block Search in the country if the proposed media bargaining code becomes law. Experts told the Herald that the threat is real as Google probably worries that the law could create a precedent for the rest of the globe.

Australian Prime Minister Scott Morrison said they wouldn't respond to threats from companies. Meanwhile, news outlets argued with claims that their content didn't add value to Google and other online platforms.

Google isn't the only big tech company that has threatened Australian lawmakers. Facebook Australia Managing Director Will Easton said they would remove news articles from the social network's main app if the Australian Parliament passes the media code.

Related: Facebook and Google Allegedly Cut a Deal That Reduced Ad Competition

Not empty threats

The media code would force online platforms to pay media firms for news content. It comes after Australia's competition watchdog spent 12 months reviewing Google's and Facebook's business models. The bill was introduced last month in the House of Representatives. It's part of global governments' attempts to reduce the power of tech monopolies.

Hannah Marshall of Marque Lawyers told the Sydney Morning Herald that as the code is currently written, it leaves tech firms without any choice. She said it requires Google and Facebook to "pay for the right to supply audience to the news publishers."

"That makes no legal or commercial sense," she added.

Why Google Search would have to leave Australia

She explained that if Google can't separate news from other content it links in its Search results, it will have to pull the plug on the entire service in Australia. Labor's communications spokesperson Michelle Rowland also expressed concerns about Google leaving Australia.

She said Treasurer Josh Frydenberg and Communications Minister Paul Fletcher must "explain why they can't find a way to support the media without also disrupting the millions of Australians who use Google Search and Facebook every month."

Silva told senators that Google's ultimatum was a "worst-case scenario" and a "reality" rather than a threat.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

The 'Silver Tsunami' Meets 'Golden Handcuffs' as Past Low Mortgage Rates Lock in Homeowners — Whether They Like It or Not

The resulting lower supply of homes, and population growth outpacing construction, has led to a 7.2 million home shortage.

Business News

These Are the Busiest Airports in the World, According to a New Ranking

A surge in international and business travel has brought airports back to near pre-pandemic levels of passenger traffic.

Business News

Nike Responds to Criticism Over U.S. Women's Olympic Uniforms: 'Everything's Showing'

The company is the official outfitter for the U.S. Olympic track and field athletes.