Use Technology to Give Yourself an Edge

Are you taking full advantage of today's technology to help market your business?
1 min read
Opinions expressed by Entrepreneur contributors are their own.

Here are eight smart ways to give yourself the tech edge:

1. Fax or e-mail coupons or discount offers to prime customers.
2. Host an online forum or chat session with potential and existing clients.
3. Create a customer fax-request ordering system.
4. Use online advertising to reach people and markets previously beyond your geographical boundaries and your budget.
5. Create customer databases loaded with client information, including special dates, orders and preferences.
6. Check in on your competitor's Web sties regularly.
7. Be creative. Use graphic software to create fliers, brochures and newsletters.
8. Post your message on as many free message boards as appropriate.

More from Entrepreneur
Entrepreneur Select: A Fund For Entrepreneurs, By Entrepreneurs

Entrepreneurs require more than just money, which is why we aim to empower you, as well as act as a catalyst for value creation.

Entrepreneur Insider members enjoy exclusive access to business resources for just $5/mo:
  • Premium articles, videos, and webinars
  • An ad-free experience
  • A weekly newsletter
  • A 1-year Entrepreneur magazine subscription delivered directly to you
Whether you want to learn something new, be more productive, or make more money, the Entrepreneur Store has something for everyone:
  • Software
  • Gadgets
  • Online Courses
  • Travel Essentials
  • Housewares
  • Fitness & Health Devices
  • And More

Latest on Entrepreneur