Whether anyone likes to admit it or not, your e-mail address can create a good or bad impression right away. Are you using AOL or Compuserve as your primary e-mail account? Unfortunately, now that the Internet is easily accessible and domain names are a cinch to obtain, @aol.com and @compuserve.com can give some people the impression that you're an Internet novice.
These days, what self-respecting businessperson doesn't have their own domain name, or two or three? Even I have several that I use: firstname.lastname@example.org is for business, email@example.com is for promotional purposes and firstname.lastname@example.org is where I have my e-mail account and the other two e-mail addresses simply forward e-mails to that main account.
Then I use my Eudora e-mail software to set up my preferences so the e-mails I send can appear to be coming from any of those three e-mail addresses, depending on whom I'm e-mailing.
Affordable services such as Register.com not only allow you to register domain names, but they also offer e-mail services so you can start receiving e-mails at email@example.com instead of SassyGal@aol.com or FunGuy@aol.com.
Also, your ISP can offer the same services along with your Internet access. Get your professional e-mail address today.
Aliza Sherman is an entrepreneur and author of Cybergrrl: A Woman's Guide to the World Wide Web (Ballantine Books). She is currently working on her next book and new company.