Sharpen Your E-Mail Skills

.and increase your bottom line.
1 min read
Opinions expressed by Entrepreneur contributors are their own.

How e-mail-savvy are you? Using e-mail effectively and professionally is essential to your company's bottom line. Experts recommend you include your real name as well as your e-mail address in your return address. This enables recipients to quickly identify you. Next, what impression is your e-mail conveying? Check your spelling, as typos are unprofessional and indicate a lazy and careless business owner. Also, remember that typing in all caps doesn't emphasize a point; rather, it means you're shouting. As in all business communications, avoid negative wording. Positive messages get better responses than negative ones. E-mail can be a powerful tool, so make sure yours is presented as professionally as possible.

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Starting, buying, or growing your small business shouldn’t be hard. Guidant Financial works to make financing easy for current and aspiring small business owners by providing custom funding solutions, financing education, and more.

Latest on Entrepreneur