A Poultry Sum
Charo's Chicken is taking flight with near-million sales.
In 1971, with only $200 in his wallet, Moe Bonakdar left Iran for America, picking up English along the way. Thirty years later, he's president of Charo Chicken Systems Inc., a quick-service restaurant featuring fresh, flame-broiled chicken. With 11 California locations and seven more in the works for 2001, Bonakdar believes chicken will soon rival pizza for the No. 1 spot in the delivery arena.
"The future and direction of the restaurant business is going to be delivery," says Bonakdar, 49, who started franchising in 1999. "Pizza right now is the dominant player in that field, but we're laying the foundation for chicken."
Continue reading this article -- and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5!