Subscribe to Entrepreneur for $5

Wild Ranch Enterprises

"Getting the butterflies" can be a good thing.

This story appears in the May 2001 issue of

Shane Farnsworth was always interested in butterflies, but it wasn't until he read about them being released at weddings that he began to think he could translate this interest into a lucrative business. "I discovered new markets were being developed for butterflies," explains the Lakewood, Colorado, entrepreneur.

To meet this demand, Farnsworth founded Wild Ranch Enterprises in 1995 and started offering it as a business opportunity two years later. Farnsworth provides licensees with all the basics: an operations manual, five butterfly larvae and a container to grow them in, tools for handling the larvae, a cage and feeder for the adults, and the butterflies' food. In addition to selling butterflies for release at weddings, which can bring in $90 to $100 per dozen, licensees also supply butterflies to collectors, artists, scientists and museums and sell them for use in floral arrangements and aviaries.

Continue reading this article -- and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5!

3 months free with code ZENDESK

Presented by zendesk

3 months free with code ZENDESK