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Shrink Your Mailings

Watching envelope size can cut costs.

Opinions expressed by Entrepreneur contributors are their own.

If rising postage costs are putting the squeeze on your newbusiness, try shrinking your mailings. Many direct-mail and catalogcompanies are saving by reducing their mailings' dimensions.Keep your mailings within the size of the USPS' letterclassification of 6 inches by 11 inches, with thickness no morethan one-quarter inch.

Excerpted from Start Your Own Business: The Only Start-Up GuideYou'll Ever Need

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