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Lights, Camera . . . Ad!

This entrepreneur hits it big with a small-screen franchise.

This story appears in the August 2001 issue of Entrepreneur. Subscribe »

Meet Alan Baker, who has the distinction of being TVAmerica's first franchisee. "I just think being the first of anything has a certain connotation that lends itself to good things," he says.

Baker, 41, first heard of the TV-listing publisher about four years ago, when a friend approached him about selling ads for the company. Even though Baker had started a promotional advertising company, Creative Marketing Concepts, just a few months before, he seized the chance to work with TVAmerica. He still balances both today.

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