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Building a business on fulfilling every parent's wish: cameras in day-care centers

This story appears in the October 2001 issue of Entrepreneurs Start-Ups magazine.

Christopher C. Seminatore knows a good idea when he hears one. After a divorced friend commented on how much he missed his daughter and wished he could watch her at day care from his home computer, the 33-year-old entrepreneur got to work, drafting a business plan and raising funds.

In 1999, Seminatore, friend Jeff Etheridge (the company's idea man), Randy Etheridge and Daniel Carr founded GuardianCam Inc., a San Diego company that installs cameras in day-care centers that stream images across the Internet. Family members are given a user name and password that they use to log on to GuardianCam's Web site and watch their child learning and playing.

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