Choose Your Words Carefully

Catch your customers' attention in your ads with these powerful words.
1 min read
Opinions expressed by Entrepreneur contributors are their own.

The most persuasive words in advertising: "free," "you," "now," "new," "win," "easy," "introducing," "save," "money," "today," "guarantee," "health," "safety" and "discovery."

Excerpted from Start Your Own Business: The Only Start-Up Guide You'll Ever Need

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