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Interact With Strangers

Find new opportunities by being aware of your surroundings.

Opinions expressed by Entrepreneur contributors are their own.

The key to unlocking opportunities for interaction is to beaware of the commonality of any setting you and others are in. Beopen to striking up a conversation with someone in the same settingas you. Here's my experience: While quickly walking down acorridor in a large hotel, on my way to a seminar, I noticed awoman walking in the same direction and at about the same quickpace. Sizing up the commonality of the situation, I asked her,"What brings you here?" Her brief comments indicated wewere heading to the same seminar. Just that little tidbit ofinteraction caused us to strike up a conversation during theseminar break and offered opportunities to learn about eachother's business.

Craig W.Campana teaches G.U.T.S.Y. marketing strategies for smallbusinesses and hosts a weekly teleconference call for marketers(Tuesdays at 4 p.m. EST). Register to participate or pick up a copyof his 101 G.U.T.S.Y. Grabbers at

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