How to Get Publicity
It helps when you point out how the media will benefit.
1 min read
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When you talk to the media about your story, highlight the benefit the media itself will gain from the appearance of your story. Will it help the media outlet:
- Bolster its local business credibility?
- Scoop the competition?
- Provide a strong visual for TV?
- Tie to a holiday or local special event?
- Build on existing local interest?