Valpak Introduces New Look

<b></b>
1 min read
Opinions expressed by Entrepreneur contributors are their own.

Largo, Florida-Direct mail franchise Valpak has redesigned the powder-blue coupon-filled envelopes it sends out to give the mailings a more upscale look. On the inside, the company is dropping some local ads and replacing them with national marketers such as Northwest Airlines and Verizon. Valpak has also redesigned its envelopes to give them a fancier look-gone is the see-through window displaying a car repair coupon; in its place are new graphics and pictures of smiling consumers. -USA Today

More from Entrepreneur

New York Times bestselling author Nicole Lapin can help you pitch your brand to press and strengthen your media training.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Create your business plan in half the time with twice the impact using Entrepreneur's BIZ PLANNING PLUS powered by LivePlan. Try risk free for 60 days.

Latest on Entrepreneur