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Every Day's Like Recess

Dancing and tumbling, this franchisee helps kids get healthy.

This story appears in the February 2002 issue of Entrepreneur. Subscribe »

It's not often you get to go to work in sweats and run around in your socks all day. But in Gilon Rubanenko's line of work, dressing down is a must. As the owner of a Solon, Ohio-based My Gym Children's Fitness Center franchise, Rubanenko and his staff work closely with children ages 3 months to 9 years, a difficult task to do in a suit and tie.

"The main idea of our program is to build their self-confidence and self-esteem as well as their balance and coordination," says Rubanenko, 33. Created in 1983, My Gym offers programs and classes for children, with a basis in gymnastics and tumbling. Music, dance and puppet shows are incorporated into the program for younger children, while older participants develop basic sports skills.

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