My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

Mix Up Your Marketing

Smart marketers mix media instead of targeting a single marketing venue.
1 min read
Opinions expressed by Entrepreneur contributors are their own.

If you communicate using a variety of media (print, broadcast, outdoor, transit), you reach more people and have more chances to reinforce your marketing message. If a consumer hears your ad on the radio, then sees a billboard with your ad, it strengthens your message and increases brand awareness. Examine available media, then develop environments for the lowest cost.

Excerpted from 303 Marketing Tips: Guaranteed To Boost Your Business

More from Entrepreneur

Michael Peggs expertise in SEO, PPC and paid social advertising can help you step up your marketing and advertising game.
In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur