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Mom a la Mode

This entrepreneur wasn't expecting to find such a fashionable franchise.

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This story appears in the August 2002 issue of Entrepreneur. Subscribe »

"My mother-in-law brought me to Pickles & Ice Cream when I was five months pregnant, and I essentially bought my whole wardrobe there," says Grantham, 30. "I had a really fun experience, and I knew I needed to bring Pickles & Ice Cream here."

She did, but opening the franchise came with a lot of challenges. For one, Grantham, who had been an administrative law judge and attorney specializing in criminal and international law, had no retail experience. "I had no idea what I was doing. It seemed like every day, I woke up to this huge hurdle, but I just overcame it," she says.

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