How to Find Great Employees

When evaluating job applicants, test their ability to sell an idea to others.
1 min read
Opinions expressed by Entrepreneur contributors are their own.

Lots of people have great ideas. The key is being able to sell their ideas to others. How can you tell if job candidates know how? Ask this question: "Have you ever had to persuade others to adopt your idea? If so, what was your idea and how did you sell it?" Listen to the answer. Does it sound as if the candidate was sensitive to other people's issues and concerns? Was there resistance to the idea, and, if so, how was it overcome? These questions test the candidate's communication skills, as well as his or her ability to persuade others.

Excerpted from Attracting & Rewarding Outstanding Employees

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.

Latest on Entrepreneur