Under the Hood
"Conservative company car" is just a secret identity.
Ever feel tempted to transform your business car into asouped-up sedan? You're not alone. Some of those sedate luxurymodels in office parking lots are really tigers under the hood.According to the Specialty Equipment Market Association (www.sema.org), theperformance parts business has never been hotter. Previouslyconfined mostly to exotic sports cars and coupes, the market forspecialized engines, suspensions, brakes and wheels now includespower business cars. Whether direct from a dealership or tweaked byoutside companies, your next sedan can feature greateracceleration, handling and performance.
If you're passionate enough to tweak your Lexus GS, checkout the L-Tuned version (www.ltuned.com), with performance shock absorbers androad springs, recalibrated electronic steering, special wheels andtires, and discreet badging that signals you're a trueenthusiast, among its components.
4th of July Subscription Sale - Unlock this subscriber exclusive article and more for 20% off today.
Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.
Get 20% off an annual subscription today. Just use code SAVE20 at checkout.
Entrepreneur Editors' Picks
-
Tory Burch Built a Brand Around Empowering Women. Now Her Foundation Is Furthering Her Mission: 'How Do We as a Company Have a Positive Impact on Humanity?'
-
This Founder Had to Play College Basketball in Men's Shorts and Shoes, So She Launched an Athletic Clothing Company Named After the Now 50-Year-Old Title IX Act
-
Is Beyoncé's 'Break My Soul' the Theme Song of the Great Resignation?
-
You're Probably Falling for All of Amazon Prime Day's Psychological Sales Tactics. A Marketing Professor Reveals Them — and How You Can Actually Get the Best Deal.
-
Comedian Paul Virzi: 'If You're Not Authentic, You Have Nothing'
-
Struggling to Come Up With Creative Ideas? Try Doing This.
-
Picking a Winning Emerging Brand Is How You Get Rich in Franchising. Here's How to Spot One.