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Hand Out Free Samples

It's a small way to win new customers.
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The initial cost of giving away free samples of your product may be greater than the return. However, the potential for a substantial increase in profits is expanded, at least more than if no sample were offered. The theory behind free samples is simple: By exposing people to the product, you encourage them to be paying customers.

Excerpted from 101 Internet Marketing Tips For Your Business

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