Evaluating Your Potential for Growth
It all depends on the size of your market.
There is one sure-fire limit to growth: Your sales can't grow larger than your market. It's also true that many measures, from the maximum profits you can generate to the top growth rates you can sustain, are dictated by market limitations. One prerequisite to deciding whether and how to grow is to know how large and what kind of a business your market will support.
Excerpted from Grow Your BusinessExcerpted from Grow Your Business
Entrepreneur Editors' Picks
-
These Co-Founders Are Using 'Quiet Confidence' to Flip the Script on Cutthroat Startup Culture and Make Their Mark on a $46 Billion Industry
-
My 7-Year-Old Daughter Started Selling Eggs. Here's What She Taught Me About Running a Startup.
-
Why You Need to Become an Inclusive Leader (and How to Do It)
-
Career Transitions You Can Make in Your 40s and 50s
-
Billionaire Naveen Jain Is an Expert at Disrupting Fields He Has No Experience In. His Secret Sauce for Building Multi-Million Dollar Companies? 'You Have to Come as Naive.'
-
4 Principles to Develop Next-Level Leadership at Your Company
-
This Filipino American Founder Is Disrupting the Beverage Aisle by Introducing New Flavors to the Crowded Bubbly Water Market