Top Trending: 8 Reasons a Powerful Personal Brand Will Make You Successful

Schlotzsky's Eyes Fast-Casual Niche with New Menu, Design

  • ---Shares

Austin, Texas--To combat disappointing financial results and continued store closures, Schlotzsky's Inc. has launched a host of new gourmet and health-oriented menu offerings and a revamped prototype, dubbed "Concept 2005," aimed at a reposition into the fast-casual arena. Looking to compete with such fast-casual sandwich chains as Panera Bread Co. and Quiznos, Schlotzsky's said its new food lineup would include more lower-calorie and reduced-fat offerings, an expanded children's menu and a sophisticated breakfast program. In addition, the chain said it would emphasize catering and delivery and revamp its design and give it a more contemporary and upscale atmosphere in an attempt to win over unsatisfied quick-service burger customers. -Nation's Restaurant News

Next Article:
Logistics A Game Changer For eCommerce
OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.