McDonald's Launches New Global Campaign

  • ---Shares

Oak Brook, Illinois--McDonald's Corp. has launched a global advertising campaign, seeking to boost business with a younger image and a new slogan--"I'm lovin' it." The ads are part of a turnaround push by the burger giant that has seen McDonald's bring in a new chief executive and close hundreds of restaurants. By the end of the month, the campaign, which launched in Germany, will start in more than 100 countries. The U.S. launch is set for September 29. -Associated Press

Next Article:
Are Businesses GST Ready?
OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.