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It Figures 2/04

The cost of pain, innovative adults and more

By
This story appears in the February 2004 issue of Entrepreneur. Subscribe »
More than
40%
of adults have had an idea for a new innovationor product.
SOURCE: Staples Inc.

74%
of consumers prefer to contact companies aboutcustomer-service issues by phone; only
26%
prefer e-mail.
SOURCE: Harris Interactive forRightNow Technologies Inc.

60%
of workers say health insurance is the mostimportant employee benefit;
60%
of small-business owners say medical costs area major problem for their company.
SOURCE: Small Business Digest;Employee Benefit Research Institute

Worker pain costs employers anestimated
$61.2
BILLION
annually.
SOURCE: AdvancePCS Center forWork and Health

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