You can be on Entrepreneur’s cover!

Wi-Fi Program Catches on at Schlotzsky's <b></b>

entrepreneur daily

Austin, Texas-If Schlotzsky's experience withfree Wi-Fi is any indication, this phenomenon will likely spread.Monica Landers, Schlotzsky's director of communications, saidWi-Fi has been installed in 40 of its 600 stores scattered across38 states. "WiFi is a real draw," she said. "Itcreates a friendly buzz in the restaurant. Now we always havepeople there, and that's good. Nobody wants to walk into anempty restaurant."

The Wi-Fi program-along with Schlotzsky's free use ofin-restaurant PCs-is now mandatory for new franchisees. Andmany existing Schlotzsky's proprietors are installing Wi-Fiservice in their sandwich shops. Landers said the chain wasinitially worried that people would "hang around" toolong, but that really hasn't been the case. The lunchtime crowdmoves on quickly to go back to work, and other Wi-Fi users justseem not to linger. She said a survey of Schlotzsky's patronsindicated that six percent visited primarily for the Wi-Fi access.-TechWeb News

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

From Tom Brady to Kevin O'Leary – See Who Lost Big in the Wake of the FTX Crypto Collapse

The crash exposed an $8 billion hole in FTX's accounts, leaving investors and customers scrambling to recoup their funds.

Business News

This Highly-Debated Piece of Cinematic History Just Sold For Over $700,000 at Auction

The wood panel from "Titanic" is often mistaken as a door. Either way, he couldn't have fit. (Sorry.)

Fundraising

Avoid These 9 Pitch Deck Mistakes When Asking Others For Money

Crafting an efficient pitch deck requires serious effort, but at least it's not wandering in the dark since certain rules are shaped by decades of relationships between startups and investors.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.