Maui Wowi Eyes Fitness-Center Stores

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Littleton, -Maui Wowi Fresh Hawaiian blends partnered with Experimental Applied , or EAS, a producer of supplements, with a strategy to open beverage kiosks and fixed in fitness centers.

The first such partnership opened in January at the Energy Fitness Center in Paducah, . "It's a great niche," said Michael Haith, Maui Wowi's CEO. "We are projecting opening between 100 and 150 units in fitness centers this year."

Maui Wowi operates and franchises a chain of 325 units and grossed $28 million in 2003, according to company sources. -Nation's News

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