New Menu Items: KFC, Pizza Hut
Louisville, Kentucky-KFC Corp., a division of Yum! Brands Inc., is slated to debut a new line of non-fried items May 10, including a Twister Sandwich Wrap and an Oven-Roasted Strips Meal.
The company said it is also testing roasted chicken salads, flatbread sandwiches and chicken rice bowls. Priced at $3.99, the Strips Meal includes three boneless chicken filet strips served with rice and green beans.
A new ad campaign by Foote Cone & Belding will support the launch. -Nation's Restaurant News
Dallas-Pizza Hut, a division of Yum! Brands Inc., debuted for a limited time a new Buffalo Chicken Pizza featuring boneless strips of chicken marinated in Buffalo wing sauce. It is served with a cup of ranch dipping sauce.
The new Buffalo Chicken Pizza is available for $4.99 with the purchase of a large pizza at menu price. Pop star Jessica Simpson and her sister Ashlee star in the national TV ads promoting the new pizza. The company said it would also rely on point-of-purchase and national print ads to highlight the new offering. -Nation's Restaurant News
Entrepreneur Editors' Picks
How Millionaires Prepare for a Recession, According to a Former Wall Street Trader
5 Self-Care Habits of Every Successful Entrepreneur
Listen Closely to What People Ask You. That's Where to Find Your Hidden Power.
Gen Z Customers Want More. This 3-Step Strategy Will Help Your Company Give It to Them.
This Founder Was Madly Pulling a Pandemic Pivot When...the FBI Showed Up at Her Door With Guns, Seized Her Money and Told Her Husband He Was the Target of a Criminal Investigation
Take Customer Service to the Next Level With These Service-Based Franchises
Define Your Short-Term Goals With These 3 Components for Long-Term Success