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Small Changes Spark Big Sales

Need help taking your business to a higher level? Try making small changes to create the transformation you've been looking for.

This story appears in the June 2004 issue of Entrepreneur. Subscribe »

is hard for many people. But really, it's what makes life exciting. Constantly learning. Changing our minds, habits, environment and the people with whom we surround ourselves. Mixing things up. Not settling for the same old thing.

The purpose of change is not just to make something different; it's to make something better. The goal is to keep moving to a higher level-to find ways to be more efficient, effective and successful. It's easy to do the things you've always done and do them the way you've always done them. It's a lot harder-but a lot more rewarding-to be proactive and constantly look for ways to improve.

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