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Learning From Your Employees

You may be the boss, but that doesn't mean you can't let your employees teach you a thing or two.

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This story appears in the June 2004 issue of Entrepreneur. Subscribe »

Kim Seymour spends her days giving birth to new business strategies as founder and owner of Cravings, a 2-year-old Raleigh, North Carolina, retail company that sells trendy maternity clothing and accessories. Along the way, she seeks advice from her three employees, who have taught her about merchandising, marketing and customer relations. One employee had spent nine years as a retail manager, experience Seymour didn't have when she started the company. "There's no way someone is going to be an expert in every aspect of running a business," says Seymour, 35.

In today's knowledge-driven economy, entrepreneurs need to get strategic in creating workplaces that value "learning up," where entrepreneurs and managers learn from people they hire. Like Seymour, this might mean acquiring new merchandising and customer service strategies.

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