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Learning From Your Employees

You may be the boss, but that doesn't mean you can't let your employees teach you a thing or two.

This story appears in the June 2004 issue of Entrepreneur. Subscribe »

Kim Seymour spends her days giving birth to new strategies as founder and owner of Cravings, a 2-year-old Raleigh, North Carolina, company that sells trendy maternity clothing and accessories. Along the way, she seeks advice from her three , who have taught her about merchandising, marketing and customer relations. One employee had spent nine years as a retail manager, experience Seymour didn't have when she started the company. "There's no way someone is going to be an expert in every aspect of running a business," says Seymour, 35.

In today's knowledge-driven , entrepreneurs need to get strategic in creating workplaces that value " up," where entrepreneurs and managers learn from people they hire. Like Seymour, this might mean acquiring new merchandising and customer service strategies.

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