Full access to Entrepreneur for $5

Word to the Wise

A few things to consider before tackling franchising

This story appears in the July 2004 issue of Entrepreneur. Subscribe »

Last month, we discussed the opportunities franchising offers educated professionals. But we would be remiss not to warn you about several key things to be aware of-factors that could spell disaster if not well-thought-out.

If you're from the business or professional world, franchising can feel like a different universe. Scott Shane, economics professor at Case Western Reserve University in Cleveland, points out a couple of differences:

Continue reading this article -- and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5!