Word to the Wise
A few things to consider before tackling franchising
Last month, we discussed the opportunities franchising offers educated professionals. But we would be remiss not to warn you about several key things to be aware of-factors that could spell disaster if not well-thought-out.
If you're from the business or professional world, franchising can feel like a different universe. Scott Shane, economics professor at Case Western Reserve University in Cleveland, points out a couple of differences:
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