Smart Ideas 07/04
Scrubs for the pint-sized set, pop culture nesting dolls and more
What's Up, Doc?
Manufacturer of personalized doctors' scrubs for children
Who: Jacquelyn Aven of MiniScrubs Inc.
Where: Naperville, Illinois
When: Started in 2002
Seeing a sick child on TV inspired Jacquelyn Aven to start her business. The little one, who'd spent a lot of time in the hospital, had on child-size scrubs. According to Aven, 38, the medical uniform seemed to make the child feel better, like he was a part of the team.
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